RideUp
stay alert while driving
What is this app?
RideUp is an app that integrates with google maps or Waze as an alert system providing long distant drivers a reminder that they been behind the wheel for more than the recommended time by creating an schedule and letting them know the nearest rest stop to pull over once time is up.
Interviews
Persona
Sketches
Journey Map
Wireframes
Prototyping
Usability Tests
Tools:
Sketch
Invision
My Role:
UX/ UI Designer
Graphic Designer
Research
& Synthesis
After interviewing eight users, here are some “I” statements from the affinity map. Listed below are the ones users emphasized the most which influenced the creation of our Persona:
I turn on the air condition all the way up to be able to stay awake.
I get a really dark coffee every so often to stay awake for a while until we reach the next coffee place.
I had a passenger as a copilot so she could help me with the routes and directions as I drove.
I create a playlist with songs I could sing really loud to so that I wont get bore or daydream.
Problem
Statement
Active drivers can get tired or bored behind the wheel which can cause them to fall sleep or daze off and do not like multitasking while driving.
How might we help drivers feel safe and knowledgeable while driving long-distance?
MVP
Inspired by the need of not falling sleep. RideUp brings a timer schedule feature that provides an alert when times up and lets you know the nearest rest stop to pull over to.
Journey Map
The over all function options of the app:
- Create new trips with google or Waze.
- Music adaption with any stream service.
- Check pass history trips taken.
- Emergency option to call 911.
User Flow
The user flow below focuses on the alert preferences set up before driving. At this point you have selected your route with either Google Map or Waze.
Paper
Prototype
Feed back
- An emergency call tool should be closer for the driver to touch.
- Re-route alerts should have yes or no options not automatic
- Create distances ratio for the tourist attraction alert.
- Give drivers the option to set up their schedule on a share total percentage trip or hourly sessions.
Close Card Sorting
Results
- Labels for the main alert screen were not clear. Needs further explanation.
- Site map sequence had extra steps to get rid off.
Learned that users do not need to have an account in order to use the app.
After performing usability tests to five users I learned there was room for improvement.
- Reducing steps into one screen to shorten task.
- Adjusting buttons to full screen width for more visibility.
- Include a small alerts description
- Connect both safety features with each other to provide more options.
- Create a burger menu and include route edit/music history as well as sign in,
- Make emergency call and home option priority.
- Create more screens to help the flow for testing.
Medium Fidelity Usability Test – Scenario: A friend and you are traveling from NY to CA and plan to both drive and stop along the way.
- Task 1: Set up a driving schedule for two drivers with each driving different time durations.
- Task 2:Set up alert for reroutes to attraction places.
All 3 users that tested the product were able to complete the task to set up the alert system. However the next step is to test in high fidelity prototype with colors and images.
- Test high fidelity with same task and scenarios as the previous prototype.
- Create a referral program to send as an invite for new users to sign up.
Create recommended trip choices based on past trips or missed attractions near by.
